Nov 15, 2019 Last Updated 6:31 AM, Nov 9, 2017

August 2014

Category: Editor's Letters

A refreshing new look for

Hello Readers,

I hope you're enjoying the online magazine's new responsive design, launched August 16th. Our digital magazine is now optimized for smart phone and tablet as well as desktop. With the new look also comes some fresh content. The latest articles available online include the Top 10 Cake Artists for 2014, a look at four female pastry chefs who head pastry departments around the world, another look at Material Handling with JMPurePastry—bringing you unique, flavorful recipes for table bread, and a look at persuasive imagery and sales in the Business of Dessert.

Keep Up With Company News

I'd like to extend a warm welcome to Joyce Appelman, the new Director of Communications and Public Relations at DessertWorld Media. Per her guidance, we've added a "Company News" section to the site, to keep our followers updated on special events, promotions, and competitions. See "Company News" to see who's made our latest Top Ten before the print release.

Advertise with DessertProfessional

Our updated Digital Mediakit is now ready for download. The mediakit was temporarily unavailable in preparation for our new site design. We now have bigger and better ads that serve on all screen resolutions, so download the Digital 2014-2015 Mediakit to see what's new. We've also incorporated online billing and introduced LaunchtelTM Technology (see pg. 9 in the mediakit), providing our advertisers with a complete digital advertising solution that reaches beyond our network of sites. See our mediakit for more information. To speak to someone directly about digital advertising with, please submit your information here.

Our Digital Media Partner's digital version is under new management by TENSHI Advertising, and I would like to welcome Executive Director Jin Kazama to our team. TENSHI Advertising is our digital media partner and provides all technology, design, and production services for the digital magazine, and this shift will ensure noteworthy user experience and consistent, timely support for our users.

Thank you for your readership and support.

Michelle Guiles
Managing Editor,

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